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BIO:Jacob is presently the Creative Director/Sr. Manager at Veritas, where he has significantly revitalized the brand’s image over the past few years. He was also crucial in shaping the new identity for Veritas’ flagship product Alta, and more recently, branding their spin-off company Arctera.
Prior, he was brought in to collaborate with various teams at Meta, including Oculus, Facebook AR, WhatsApp, and Internal Comms, to develop exclusive video content.
With a background in traditional filmmaking and extensive hands-on experience in both agency and B2B marketing, Jacob excels at bridging disciplines to address creative challenges, technical constraints, and storytelling, while managing every aspect of production. Notably, serving as a catalyst for integrating digital and traditional disciplines at prior agencies such as H&L, Attik, Publicis, and FCB. He enjoys growing departments, mentoring teams, and crafting engaging marketing campaigns.
His client portfolio spans diverse industries, including tech, finance, automotive, food & beverage, and entertainment.
When Jacob isn’t working on some obscure side project, he can be found cleaning up San Francisco beaches on the weekend, taking his dog out for walks, trying to set up a raid on Discord, or working on his comic strip Gravy.
EXPERIENCE:Veritas Technologies – 20/Present
Creative Director, Sr. ManagerMeta – 18/20
Creative DirectorH&L Partners – 13/18
Creative DirectorATTIK – 09/13
Creative Director, DigitalMcCann Erickson – 08/09
VP, Creative Director, DigitalOrganic – 04/08
Associate Creative DirectorPublicis Groupe – 03/04
Associate Creative DirectorAcademy of Art University – 01/03
InstructorFCB – 99/02
Sr. Art DirectorRECOGNITION:Clios
FEATURED IN:
London International Awards
PMA Reggies
OMMA Awards
Web Marketing Association’s WebAwards
Internet Advertising Competition Awards
AD:TECH
Internet Advertising Competition Awards
Webby Awards
ADDYs
One Show
FWAs
Telly Awards
IHAF Awards
Global Ace Awards
Ad Age
Communication Arts
Digital Arts
CGW
Chief Marketer
KANTAR Media
.net
Digital Journal
SF Egotist
MediaPost
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