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Scion.com

By Administrator Client: Scion Tagged with , ,


The world’s most innovative auto brand needed a site just as cutting-edge. After previous versions dependent on Flash, Scion.com deserved a faster load time, simple navigation, and a full screen display to make their cars look big and brilliant. And on top of it all, we wanted the site to work smoothly on tablet devices and completely searchable. Moreover, with the site being flexible for integrated marketing efforts and future additions, the Scion.com can now easily evolve with the brand.

› Home Page [family marquee]
› Overview [iQ] [xB]
› Full Screen Gallery [screen 1] [screen 2] [screen 3]
› Accessories [xB grid]
› Tablet [xB overview]
› Visit Scion.com [launch the site ›]
› Scion Showreel [play video]

High Voltage

By Administrator Client: Scion Tagged with , , , , ,


For Scion’s Release Series, the High Voltage tC, we summoned the awesomeness of Zeus to help craft this Olympian campaign. With the sharp humor of the gods, we helped broaden Scion’s traditional target audience with a variety of tightly integrated broadcast, print, radio and digital work including iPad ads, ringtones, rich media units and a series of exclusive online videos.

› Home Page [screen shot]
› Video [screen shot]
› High Voltage Microsite [launch website >]
› 2200 Clicks Banner [rich 300x250]
› High Voltage Roadblock [video]
› Onion iPad Ad [iPad]

Boost Unlimited

By Administrator Client: Boost Mobile Tagged with , ,


A key initiative for Boost Mobile was to convert online purchase consideration into sales. With budgets tightening, we developed a series of dynamic templates that could easily change to stretch across the range of Boost Mobile products and occasions. Whether it was phones, sales, pricing or holiday campaigns, the banners were updated and live in minutes—And with the ability to alter hotspots and color, these banners gave Boost the broad range of creative they needed for their audience.

› Boost Template [demo video 1] [2] | [3]
› Template Variations [300x250] [160x600]
› Editor [screen shot]

Rebate Rally

By Administrator Client: Scion Tagged with , , , ,


Coming out of college every grad can use a little extra boost. So we decided to help launch them into the next level of their lives with the Rebate Rally. Built in HTML5, specifically to help kick off the Onion’s first iPad app and Scion’s College rebate, users launch cars to overcome various college themed obstacles and collect as many points possible. Students interested in Scion’s $1000 Rebate link directly to more information. In the end, we didn’t create just a game, we created an innovative solution to connect directly with the audience.

› Rebate Rally [demo video]
› Level Select [screen shot]
› Level Screen [screen shot]
› Rebate Info [screen shot]

Take On The Machine

By Administrator Client: Featured, Scion Tagged with , , , ,


Take on the Machine with Scion’s release of the 2011 tC. With this campaign we developed a fully integrated release on par with a summer blockbuster. The campaign reflected the car’s performance, with high-speed 3D cinema spots, exclusive online clips that told the rest of the commercials story to a heart-pounding Augmented Reality game. Every element of the campaign helped bring the audience into the tC world and engaging with the Scion brand.

› AR Game Tutorial [demo video]
› AR Game [screen shot]
› TOTM AR Game [launch AR game ›]
› Facebook Top 100 [screen shot]
› AR Marker [insert back][insert front]
› Teaser Banner 1 [standard 300x250]
› Teaser Banner 2 [standard 300x250]
› AR Street Van [pics]

Découvrez Scion

By Administrator Client: Scion Tagged with , , ,


Launching Scion for the Canadian audience required a slight shift in image and tonality while keeping true to the brand’s inherit originality. For the launch we developed two banner ads that ran concurrently with the broadcast; a simple ad that could run anywhere, and a second that prompted users to interact with the ad to create their own unique Scion.

› Make Your Own [interactive 300x250] [Fr]
› What Moves You [standard 300x250] [Fr]

TiVo

By Administrator Client: TiVo Tagged with , ,



The next step for TiVo came though launching their newest product “the Primere” and helping them unifying their look and messaging across the web.

› Home Page [website]
› Products Page [website]
› About Page [website]
› Twitter [social]
› YouTube [social]

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